whythawk ratings: measuring effective development

1.
(Comments)

...e legitimately. Car guards by comparison provide a service even if you don\'t request it (negative option marketing), and can become obstructive if you don\'t pay them. Sometimes they are actually ...

2. The errors of selection and confirmation bias
(Analysis/Analysis)

"Conversations are markets," says Hugh MacLeod, a marketing commentator. Given the amount of verbal-incontinence dressed up as informed opinion, it is sometimes easy to come to this conclus

3. Exports and parliamentary laziness
(Analysis/Analysis)

...cturers go cap in hand to "beg" government to allow them to send money abroad to pay for all these marketing and sales junkets. Sharma says that South Africa has a "mere" 2 000 ex...

4. Black Diamonds and the trouble with statistics
(Analysis/Analysis)

...he source information as well as the methods used to calculate those claims. The UCT Unilever Institute of Marketing has come up with a whimsical and compelling brand: the Black Diamonds.  The...

5. South Africa's two tiers
(Analysis/Analysis)

...e filled with tiny stalls paying staff R 200 per month. Despite the ululating of the UCT Unilever School of Marketing that companies that neglect the Black Diamonds will see their products displaced ...

6. Dave Bullard and Graham Knox: "We can't walk on water so why not try wine?"
(Analysis/Analysis)

...t. This reduces the ability of smaller wine-makers to co-ordinate their efforts and come up with innovative marketing. Discussions about what to do about this has been going round for 25 years, with...

7. The future of newspapers II: of shock-jocks and self-made media-stars
(Analysis/Analysis)

...stars include Arianna Huffington of the left-wing political Huffington Post, Seth Godin who writes on modern marketing techniques, and Mark Frauenfelder of Boing Boing who collects odd stories. These...

8. What market is worth R 100 billion a year and is growing at 10.9%?
(Analysis/Analysis)

...the Vodacom network.  Call costs were limited to 29 cents per minute.  Vodacom expected it to be a marketing give-away; to build reputation while selling contracts as their main revenue stre...

9. Demonstration Enterprise Development Consultant B
(Ratings Demonstration/Demonstration)

...; Some Number Service Offering Feasibility Study, Due Diligence, Business Plan, Mentorship, Accounting, Marketing Geographic Coverage Based in Langa, Cape Town Accreditation / Membership ...

10. The US$ 5 trillion market at the bottom of the pyramid
(Analysis/Analysis)

...vantage of opportunities presented by the poor.  Prahalad gives the example of Gujarat Cooperative Milk Marketing Federation (GCMMF), now the biggest milk producer in the world. GCMMF buys thei...

11. Unions, the leverage of the highly skilled, and the future of work
(Analysis/Analysis)

...nt control bodies, in addition to their staff.  The increasing complexity of products, distribution and marketing has also resulted in a wider distribution of labour.  Unions now represent &...

12. Aggregation and collaboration: a guide to making money and doing good in poor nations
(Analysis/Analysis)

South Africa should be one of the most sophisticated centres for innovations aimed at developing products for the world’s poorest nations; the so called “Fortune at the Bottom of the Pyram

13. How much does a free education cost?
(Analysis/Analysis)

... CIDA and Oprah’s Leadership Academy were really about the needs of the children rather than about the marketing and idealism of their founders then they would be low-profile low-cost bursary sc...

14. Guide to Donating
(Analysis/Donation Tips)

...community. Eliminate The Middleman Recognize that for-profit fundraisers, those primarily used in charitable marketing campaigns, keep 25 to 95 cents of every Rand they collect. Never give out your pe...